Google (NASDAQ:GOOG) has finally launched the rumored Google+ Project -- its revamped social networking strategy (Google Plus, if you prefer). Is this another Buzz or Wave, or is la Goog serious this time? Is it a Facebook killer?
Google today unveiled its Google+ project, a social networking service that looks and functions very much like Facebook. The two Internet giants have been increasingly competitive, and with today's announcement, Google is taking a giant step directly onto Facebook's market.
"Among the most basic of human needs is the need to connect with others," wrote Vic Gundotra, Google's senior vice president of engineering, in a blog post. "Today, the connections between people increasingly happen online. Yet the subtlety and substance of real-world interactions are lost in the rigidness of our online tools. In this basic, human way, online sharing is awkward. Even broken. And we aim to fix it."
Google's new service, which now is only available to a small group of users and invitees, is designed to enable people to post status updates, share links and upload photos.
"We realize that Google+ is a different kind of project, requiring a different kind of focus -- on you," Gundotra wrote. "That's why we're giving you more ways to stay private or go public; more meaningful choices around your friends and your data."
Tuesday, July 5, 2011
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